CAREER DEV | 120 VC Stop Trying to Improve Customer Perception

Strategy = Business Acumen

THERE IS NO HACK TO CUSTOMER PERCEPTION AND SERVICE. SIMPLY DELIVER A PRODUCT OR SERVICE THAT MATTERS TO YOUR CUSTOMERS.

As much as IT project leaders hustle to manage customer perception, most stakeholders don't understand or care to understand the complicated processes of technology-led initiatives. Until things break, they don't really care what teams do.  All that really matters to stakeholders is that their problems are solved. 

Instead of a constant focus on customer service and perception, there's a better way. 

In this #GSD talk, we dive into finding the driving purpose of an initiative, the real-real problems that it seeks to solve, and framing a promised future stated that creates FOMO. Practical brand-building methods applied to projects to make them matter.  Get the project funded, stakeholder buy-in, and participation with a clear pathway to that delivers the necessary and expected outcomes. 

Learning Outcomes & Objectives:

  • Learn why IT Departments should stop trying to improve their customer's perceptions.
  • Why it's more important to figure out your team's role in Improving Customer Satisfaction, Employee Satisfaction, and Profitability
  • Develop a "Team Brand" that MATTERS to your people and your customers and drives the behavior you need, to achieve the necessary and expected outcomes.

Instructor: Jason Scott

scott-jason-200x200.jpgFrom the start of his career spent jumping out of helicopters in the United States Navy, J. Scott has a long history of leadership, servanthood, and bearing witness to the transformative power of getting s*t done. Since starting 120VC he's personally overseen the global transformational efforts within organizations such as DirecTV, Trader Joe's, Blizzard Entertainment, Sony Pictures, Mattel, and others. His team's unique, irreverent approach to change has generated breakthrough results and created meaningful jobs. In addition to being a successful entrepreneur, J. Scott is a devoted husband and father and author of "It's Never Just Business: It's About People," and "The Irreverent Guide to Project Management," both available on Amazon.com.

 

PDUs

1.5 PDUs in Power Skills Category

Price

REGISTER AT: https://120vc.com/courses/stop-trying-to-improve-customer-perception/?event-id=18255

Location & Parking Information

Online.  Meeting participation information will be emailed with your registration confirmation

Questions/Suggestions/Volunteer Inquiries

Contact the Career Development Team team at careerdevteam@pmi-la.org

 

  

Photo Disclaimer

Upon participating in any PMI event, you are agreeing to allow PMI to use your likeness for use in its promotional material including their websites.

Postponement / Cancellation

Please refer to the Cancellation Policy section of the FAQ page

This event may be canceled or postponed by the Chapter, though all efforts will be made to avoid doing so.  If canceled or postponed, notification will be made to all registrants via email.

50th-under-event-page-promo-837x300.png

It is not possible to register for this event

Information

Type of category: Career Development - Education and Training

Type of activity: Strategy = Business Acumen

Date: January 24th, 2023

Hour: 5:00PM to 6:30PM

PDUs: 1.5

Location

Online