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NORTH LA Virtual | Fundamentals of Effective Change Leadership


No time since the Industrial Revolution did the world change so much while dealing with the COVID 19 pandemic of 2020. We have dealt with unprecedented changes in so many aspects of our lives, it means change is still evolving. 

All organizations have to deal with change to stay relevant and competitive. But a majority of them deal with change the same way - they kick the can down the road as long as possible, and then when they absolutely have to make changes, they finally do it.

Only so much fits into a 40-hour workweek. Pressing deadlines, critical projects, and a growing list of priorities can make it difficult to complete everything that needs to get done. And as we all know, introducing changes adds new layers of complexity to the mix.

But fear not!  Managing change throughout your organization does not need to be stressful. Having the right processes, tools, and mindset of a Change Manager can help. Let’s go over some of the key challenges in change management...and how to beat them.

Here are the 3 areas where the Change Manager can make the most impact in the shortest duration and bring the most value.

We will focus on:

  • People involvement and engagement
  • Communication management
  • Preparation for Change

Join me as I share my experiences while leading and managing Change Management initiatives.



Keith Birch is a proven leader with 19 years of experience as an IT Project Manager/Change Manager/Process Improvement Manager. As a Change Manager, he has delivered successful international Change Management initiatives to a host of Fortune 500 Companies. From Healthcare, Banking and Hospitality, and working with a global team with geographically distributed colleagues, he has managed to successfully deliver change.     

As a Change Manager, Keith also works as a coach for senior leaders and executives, helping them fulfill the role of change sponsor. He has created and implemented change management strategies and plans that maximized employee adoption and usage, and which minimized resistance. This led to increased benefit realization, value creation, ROI, and achieving the desired results and outcomes on a global change management project. Let Keith help you demystify how to manage a successful change management initiative.  

Keith is passionate about sharing his knowledge and experience with his peers and colleagues. He is a Trustee with the PMI Los Angeles Chapter, an Agile Coach, trainer, speaker, storyteller...and an aspiring scratch golfer!


  • 5:30 PM - 6:00 PM Registration and Networking
  • 6:00 PM - 7:00 PM Presentation
  • 7:00 PM - 7:15 PM QA, Meeting Adjourned with Closing Statement


  • 1 PDU - Leadership


    • BYOM (Buy Your Own Meal)


  • $5 for PMI-LA Chapter Members
  • $10 for Non-Members


Online Webinar

Questions, Suggestions, Volunteer Inquiries

Contact the North LA team at northla@pmi-la.org



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Postponement / Cancellation

Please refer to the Cancellation Policy section of the FAQ page

This event may be canceled or postponed by the Chapter, though all efforts will be made to avoid doing so.  If canceled or postponed, notification will be made to all registrants via email.


It is no longer possible to register for this event

It is no longer possible to register for this event


Type of activity: Programs

Date: August 4th, 2020

Hour: 5:30PM to 7:30PM

PDUs: 1.0


Members: $5.00

Non members: $10.00